Pandit Deendyal Upadhya philosophy on Bhartiyata as Universal Cultural Architectureand Vasudev Kutumbkamtecture and Vasudev Kutumbkam

by Dr. Beenum Yadav (Assistant Professor) & Ms. Kun Sharma

Abstract

Bharat and Bhartiyata are inseparable and diverse as its culture, language and communication patterns. “Sanatan parampra” is root of Bhartiyata that encourages the concept of “Vasudev Kutumbakam” (the world is one family) which is being profoundly explained by Pandit Deendyal Upadhya with term “Integral humanism” that focuses on holistic development of an individual, which is also evident in our historical scriptures. The Sanatan culture advocated by Pandit Deendayal Upadhyaya aims at building holistic approach. Today, this Integral humanism can be achieved through our Bhartiya communication system.

Keywords: Sanatan parampra, foundation, Integral humanism, creative, communication.

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